VisitLEX Harnesses Data-Driven Insights To Boost Tourism With Simpleview + Bandwango

On a mission to enhance their visitor engagement and streamline operations, VisitLEX partnered with both Bandwango and Simpleview to transform their traditional passport program into a fully digital experience. By integrating Bandwango's destination experience engine with Simpleview's CMS, VisitLEX was able to drive impressive results, automating processes and engaging visitors in a more dynamic and data-driven way.

Maclaine Kuehn

August 8, 2024

#

min read

VisitLEX: A Bandwango and Simpleview Case Study

‍

Check out Simpleview's full case study.

Previous

Case Study

Next

Case Study

No previous

Case Study

No next

Case Study

Attribution Data Shows the Colorado Springs Crafts & Drafts Passport is One of the DMO’s Top Campaigns Driving Visitation

A Leaderboard, Enticing Incentives, and a Strategic Vision Turned Missouri Wines’ Loyalty Program Into 35,000+ Winery Visits

Turning Scenic Swings Into a Gamified Travel Experience: West Virginia’s SWINGO Pass

New York City Tourism + Conventions Created 25 Custom Delegate Passes and Boosted Usage by 33%, With Minimal Effort

How Destination Augusta Built an America 250 Experience That’s Already Seeing Early Success – And Will Last Beyond 2026

A Thank-You Note to Locals: How the 727 Day Savings Passport Helped Turn St. Pete Clearwater Residents Into Tourism Champions

Yates County Set Intentional Goals – and Grew Sales of The Keuka Lake Wine Trail Pass By 150% in 2025

Keep Waco Beautiful Amplified Restaurant Week, Raising $55,000 With a New International Passport Sponsor

The Alabama Tourism Department has Generated More Than Half a Million Dollars in Ticket Sales, Resulting in Revenue for Local Attractions – Here’s How They Did It

A Refined Strategy That Included Niche Passes, Influencers, and Managed Text Messaging Has Nearly 9,000 Beef Lovers Tasting Their Way Through Texas

In One Month, Visit Dublin’s New Espresso Martini Trail Generated $45,000+ in Sales for Local Bars and Restaurants During Their Off-Peak Season

How a Pancake Trail and Festival Led to Williamsburg, Virginia Becoming the Pancake Capital of the World

Complementing, Not Competing: How Visit Tampa Bay Proved the Tampa Riverwalk Attraction Pass Can Thrive Beside CityPASS – and Deliver Big Wins for Local Businesses

A Triple Win: How Tourism Windsor Essex Pelee Island Made Its Campaign Better for Passholders, Partners, and Sponsors

Strategic Partnerships And Smart Messaging Equals Big Wins for Travel Iowa

Visit Indy’s Hoops Pass Turned a Four-Day Event Into a Citywide Win

Hidden Gems and Big Wins: Travel South Dakota’s Winning Strategy for Dispersing Visitors Throughout the State and Avoiding Overtourism in Its Most-Visited Hotspots

The Great Gnome Hunt: Frankenmuth’s Clever Way to Drive Visitor Spending and Overnight Stays

How the Columbus Attractions Pass Helped Contribute to an Increase of Two Million Visitors

Brewing Up Success: How Coffee Quest 419 Drove $200K+ to Toledo’s Local Coffee Shops in Just Three Months

Downtown London’s Creative Prizes Have Driven Thousands of Dollars Into Local Downtown Businesses

How the Juniata River Valley Visitors Bureau is Driving Thousands of Dollars into Its Local Rural Businesses

Partying With a Purpose: How Launch Parties Are Taking Cumberland Valley’s Passes to Another Level

Reviving Route 66: Arizona’s Statewide Digital Push Across 385 Miles of Historic Highway

How the University of Nevada, Reno is Using a Digital Pass to Turn Campus Visits into College Commitments

Gwinnett Burger Week: How a $10 Pass Increased Foot Traffic for Dozens of Local Restaurants

How Calistoga’s Paid Tasting Pass Drove $135K+ in Sales and Revitalized the Off-Season

The ICT Restaurant Week Pass: Raising $41K and Feeding Thousands

How Nonprofits Are Solving Engagement and Fundraising Challenges with Bandwango Passes

Boosting Family Tourism With The KidsBURGH Pass

VisitLEX Harnesses Data-Driven Insights To Boost Tourism With Simpleview + Bandwango

Visit Pasadena and Explore Seattle Southside’s Boba Passes: A Case Study

Dishing Success: The Detroit Pizza Trail And Its Massive Media Impact

Explore Elk Grove's Restaurant Week

Sold Out Success: Visit Downtown Colorado Springs’ Haute Chocolate Hop

Tourism Calgary Attractions Pass Case Study

Empowering Diversity and Inclusion: Visit LEX and Tennessee Department of Tourist Development Case Study

The Bucks County Ale Trail Case Study

Journeying Through Trails with Destination Gettysburg's Passholder Newsletters

About the City of Olathe - Parks Pass, A Case Study

Scooping Success: Discover Lancaster's Ice Cream Trail, A Case Study

Promoting Community Engagement with the New Albany Bucket List Pass

Visit Detroit's Passport Revolutionized Visitor Experience

Alabama Tourism Department's Success with Bandwango Paid Passports

Pigeon Forge's Digital Savings Passport Takes Tourism to New Heights

Visit Hamilton County Has Roaring Success With The Great Dine Out Passport

Downtown Center BID creates a fresh take on Bandwango passport with 23 Things to Do in 2023

Visit Mesa Partners with Local Influencer to Drive Adventure Pass Success

Madison on Tap’s Craft Beverage Trail is About More Than Beverages

Georgia’s Rome Outdoor Pass spotlights how success looks 2 months into a brand new check-in challenge

St. Lucie Embraces Digital Passports with Bandwango in 2022

American Cider Association’s Virginia Cider Trail Case Study

Nebraska Beef Passport Case Study

VisitLEX Mural Challenge Case Study

NOMA Beer Trail Case Study

Visit Corpus Christi’s Attraction Pass Case Study

Downtown Knoxville Case Study

Experience Ottawa + RootRez Case Study

Teaming Up to Drive Wine Drinkers into the Heart of Willamette

South Bend Mishawaka Newsletter Engagement

HOW TRAVERSE CITY TOURISM BOTTLED SUCCESS FOR WINERIES AND HOTELS USING THEIR UNCORKED PASSPORT

Colorado’s Oktoberfest Enticed Locals to Drink More Beer

Ottawa Tourism Launched Locals-First Initiative

Travel Iowa’s Parks Passport Sets Up Destination for Future Success

Woodinville Wine Country Case Study

Visit Omaha Provides Visitor Savings with Two Unique Packs